Kale

Stand
Cersaie, Bologna, Italy
2014
As part of a project aimed at establishing new exhibition concepts the Kale Group invited various prestigious Italian architecture and design firms to present ideas for the Cersaie 2014 stand at Bologna. As one of the subjects participating Studio Molini submitted its own proposals, offering a solution which in no way detracts from the former identity of the brand, which was conceived by Molini himself. The proposal however introduces some innovative aspects. In particular, the Kale Sinterflex product and a particular wooden structure highlight the characteristic translucence of the large ceramic slab.