Organizer

corporate showroom
Florim
Fiorano Modenese, Italy
2007
Studio Molini’s minimalist design gives form to an innovative concept in the world of ceramic tile presentation: Organizer is an archive of Florim ceramic materials arranged for quick consultation within a limited space. On the color wall, the only section in the showroom in which products are displayed in full, open view, a banner of take-away product samples is arranged chromatically. A succession of sliding panel displays and work areas allows for archival consultations with the help of computers. Photographs from The Waterfall Project by Olivo Barbieri hang in the entrance.