Superfici USA

corporate showroom
Casa dolce casa
Atlanta, USA
2004
The Superfici USA presentation adapts the same Italian concept to Florim’s corporate showroom (a warehouse conversion) in Atlanta. Casa Dolce Casa’s ceramic and glass products are displayed like paintings in a metaphysical museum in which the floor, walls, and frames are painted in gradations of grey and white. A large, suspended false ceiling made of fabric harmonizes the space while hiding the sophisticated theatrical lighting system.